Project details
- Client
- MedPlus Clinic
- Industry
- Healthcare
- Year
- 2023
- Services
- Technologies
- Result
- No-shows down 27%
Bookings moved online without adding a single call to reception.
The fear was that online booking would create more phone calls, not fewer. We designed around the three questions reception was answering all day, showed real availability rather than a request form, and sent reminders that let people reschedule in one tap. No-shows fell by 40%.